EVERY QUEST BEGINS WITH A PURPOSE

Mine is to explore the boundaries of coffee, navigate its competitive industry, and use passion to reclaim the Filipino coffee’s place in the global map of coffee distinction.

Here it is my hope to share the stories and lessons we encounter as we take on a mission to change lives while celebrating our love for the art of making coffee.

Here is where our quest begins.

Michael Harris 10/31/24 Michael Harris 10/31/24

The Journey to an Exceptional Cup of Coffee - Part 2 the Varietal

The journey to an exceptional cup of coffee begins long before it reaches your mug. From lush haciendas filled with vibrant greens to the distinctive terroirs of coffee-growing regions worldwide, each coffee plant’s species and varietal play a critical role in shaping the flavors, body, and aroma we savor. Join me as I explore how species like Arabica, Robusta, and the rare Eugenioides, along with varietals such as Bourbon, Geisha, and SL28, add layers of complexity to every sip. Discover how master growers like Wilton Benitez carefully select and cultivate varietals in specific microclimates to unlock their full potential. This journey through the world of coffee varietals reveals not only the unique flavors within each bean but also the artistry behind every exceptional cup.

Michael Harris 10/29/24 Michael Harris 10/29/24

The Journey to an Exceptional Cup of Coffee - Part 1 the Soil

The Journey to an Exceptional Cup of Coffee: Part 1 – The Soil

What makes your coffee taste so good? The answer lies in the careful journey from soil to cup. In this first installment, we explore the foundation of coffee flavor—the soil. Guided by insights from coffee expert Wilton Benitez, we uncover how nutrient-rich soil provides the essential elements that bring out the complex flavors in every coffee bean. Dive in to learn how sustainable practices and dedicated care transform soil into the starting point of exceptional coffee.

Michael Harris 9/14/24 Michael Harris 9/14/24

Colombia’s Granja Paraiso 92: A coffee lover’s wonderland.

Colombia’s Granja Paraiso 92: A Coffee Lover’s Wonderland

My quest to elevate Philippine coffee led me to the heart of Colombia, where I spent two transformative weeks at Granja Paraiso 92, the farm of renowned coffee innovator Wilton Benitez. Immersed in the world of coffee farming and processing, I learned about advanced fermentation techniques, the importance of terroir, and the diverse varietals that make Colombian coffee world-class. From cupping sessions in Wilton’s lab to enjoying the warmth and hospitality of the farm, this journey deepened my love for coffee and renewed my commitment to bringing exceptional beans back to the Philippines. Join me as I share the story of my time in Colombia and explore the magic behind every cup.